Our top tips for an epic weekend of shopping on the sofa

6 November 2023
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Navigating Black Friday online can be a bit overwhelming, but with the right approach, you can find great deals and avoid missing out on that epic deal. Here are our top tips to help you make the most of retail’s best weekend for savings – right from the comfort of the sofa.


1. Plan ahead

It’s only a good deal if you wanted it anyway. Make a list of the things you want and set yourself a realistic budget. It’s good to know what you can – as well as what you’re prepared to – pay.

If you’re a real shopaholic, then get the snacks in and those pjs on too – you’re in it for the long haul, so you need to be comfy.

2. Sign up early, and keep a look out

Sign up to the retailer’s newsletters to make sure you’re the first to know when those epic flash deals land. A lot of retailers will tease offers or even extend the Black Friday weekend for longer, so it’s good to be in the know before the masses get wind that bargain price.

They’re often limit items to so many customers, so you need to be first in the queue. Don’t worry, you can always unsubscribe after you’ve bought that inflatable hot tub at a bargain price.

3. Use more than one device

It may sound silly, but some retailers will offer different deals across different devices, so it’s always worth comparing from your phone and desktop just in case. Oh, and get in there early… because after all, the early bird gets the worm (or epic full fibre broadband deal, maybe ?).

4. Shop around

Take your time, (virtually) shop around – open all the tabs – and make sure you’re getting the very best deal. Almost everyone will have some sort of deal on, so have a good nosey around before you click that pay button.

5. Be scam aware

There will be unscrupulous bots out there who’ll show you an offer that’s too good to be true. Always look for a secure padlock whenever you’re shopping online, that way you’ll know it’s a trusted site. And if it looks too good to be true – even on Black Friday, then give the retailer a call, they can verify the deal and maybe even help you buy it over the phone.

6. Use a strong internet connection

Buffering wifi is a no-no! The last thing you want is to see that spinning (or frozen!) wheel when you’re waiting to pay. Make sure you’ve got the best connection you can – that is, unless you’re waiting to sign up to Ogi full fibre ?

Online shopping can be competitive on Black Friday, and websites might experience slow loading times or crashes. Be patient and keep trying if that air fryer is really the one that you want (Ooh, ooh, ooh!)


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