Today [01 August 2024], we’re pleased to extended our partnership with Haverfordwest County AFC ahead of the 2024-25 football season.
The new deal sees the original stadium naming rights agreement announced in 2021 extended, with Ogi also becoming the club’s official connectivity partner.
Known as the Ogi Bridge Meadow Stadium for three years by now, the name changed as engineering work began on Ogi’s new full fibre network in Pembrokeshire. Now able to service around a third of the county, Ogi’s invested millions in its regional rollout, employing locally and supporting community groups with grants and volunteering days during that time too.
Extending the partnership, Ogi will also offer the county team a new dedicated gigabit-capable full fibre line, helping the club improve connectivity at the stadium, including a more stable connection for broadcasters such as S4C.
Commenting on the news, Brand Marketing Director, Sarah Vining, said: “We’re delighted to be extending our links with Haverfordwest County AFC through our stadium sponsorship.
“It’s been an exciting few years for the club who narrowly missed out in the qualifying stages of the UEFA Europa Conference League back in 2023, and for Ogi too, as we’ve worked to upgrade communities from Haverfordwest to Milford Haven with our full fibre rollout.
“We believe in putting communities at the heart of what we do, a value I know is shared by the team at Haverfordwest County – and one of the main reasons we want to continue our support for the club into the new season. C’mon the Bluebirds!”
The men’s first team finished seventh in the Cymru Premier Leage last season [2023-24], with new leadership at the club now looking to expand its squads, including new women and girl’s teams with the ambition to create ladies first team in the future.
Speaking about the partnership, club Chief Executive Officer, Beccy Nuttall, said: “Partnerships like the one we have with Ogi are so important to football in this region and to enabling our future growth. We, just like Ogi, put a real emphasis on our local community – working in partnership where we can.
“The Ogi Bridge Meadow Stadium is a home away from home for supporters and visitors and I’m thrilled to see the Ogi continuing their partnership with us, through not only the stadium name, but their commitment to community as well – a commitment we at Haverfordwest County share too!”
As part of the extended partnership, Ogi will receive branding rights across the stadium site, along with space for hospitality, and accreditation as an ‘Official Partner’.
